Popular Japanese restaurant chain to expand presence in Myanmar

|kitchen confidential
Feb 2016

Following the opening of the first Shabushi restaurant in Yangon this July, a further 10 Shabushi restaurants are set to open in the coming years and months.

Shabushi was established by Oishi Group in 2001 in Thailand, and has some 100 outlets in the country.

Following the success of Shabashi in Ocean Supercentre in Shwe Gone Daing, Bahan Township as part of a joint venture with leading supermarket chain Citymart, Oishi Group announced this week that a new restaurant will open in Mandalay this October.

A second Shabushi restaurant, which features a”conveyor belt” style of buffet dining, will open in Yangon by December.

“In addition to Myanmar, we are also negotiating with potential partners for joint-venture possibilities to open our restaurants in other neighbouring markets, comprising Laos, Cambodia, Vietnam and Malaysia,” said Paisarn Aowsathaporn, executive vice president for Oishi Group’s food division.

Myanmar has long been a popular destination for Japanese investors and tourists, and a number of highly popular Japanese restaurants already exist in the commercial capital of Yangon. In recent years the number of Japanese expats has increased further still, making the investment appear a smart move indeed.

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